
Adidas's newest ad campaign, Basketball is a Brotherhood, features NBA All Stars Tracy McGrady, Kevin Garnett, Dwight Howard, Chauncey Billups, Tim Duncan and Gilbert Arenas and a group of 12 high school basketball players at a camp. Yes, we realize it's an ad by a big sports apparel company, but the message that the pros are sharing with these kids about what it means to be a teammate are worth a listen.
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